90′ RAPIDA. A new FUTURISM brings the fastest cooking pasta in the world.

Italy,1909. The ‘futurismo’ artistic movement is born!!
Industrial, energetic, creative, daring, combative, controversial and ..super fast! Launched by the Filippo Marinetti’s tribe of innovative artists as a tribute to modernity, speed, violence, war, and the machine. Painting, sculpture, architecture, photography, poetry, fashion, cinema, music, theater, dance, typography and interior design and food! avantgarde, innovation, revolution, rebellion.. those guys were real punks of the era! To celebrate the rhythm of futurism, Rustichella d’Abruzzo created the amazing “C” shaped 90′ Rapida Spaghetti that connects the futurist concept of speed with that of a ready-made pasta in the shortest cooking time: only 90 seconds to boil and they are ready to be served with your favorite sauce. This revolutionary ‘speed in cooking pasta’  ( not a not a precooked product) reduces usage of gas, electricity and water, is  highly digestible, rich in perfume and flavour  of weat.Rustichella draws its origins from the ancient pasta factory Gaetano Sergiacomo, founded in 1924 in Penne, Italy and uses only the best durum wheat semolina selected, with a higher gluten content, mixed with pure mountain water to give a unique flavor and tenacity to its pasta, now available in more than 70 countries worldwide.
luckily I was invited to aFuturistic Dinner’ by lovely Rustichella owner Maria Stefania Peduzzi who entertained her guests with an amazing ‘one of a kind culinary experience’ inspired to the artistic movement. The futuristic dinner took place at RED la Feltrinelli , located i the trendy area Isola, in Milan. Chefs Zonfa, Martin Sirmais, Cristian Di Tillio and Giuseppe di Mauro created a daring menu that started with a colorful dish of  finger food featuring the famous PolloFiat, followed by spaghetti 90 “Rapida, Paccherini with fruit and a variety of desserts. All served with futuristic poetry and music thanks to the actress Franca Minnucci who and Vincenzo Di Nicolantonio’s Work Music in Project.


 


 

 
 

 

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